Harald Ruckriegel is a senior technology leader with over 25 years of experience across IT and business verticals like automotive and industrial. As Area Vice President Systems Engineering Strategics EMEA he leads the EMEA Strategics Systems Engineering Organization covering Pure’s lighthouse accounts covering the three main verticals Manufacturing incl. Automotive, Financial Services & Insurance, and the Telecommunication Industry and leading the Client Technical Directors and Systems Engineers.
Harald’s career spans senior IT, business development, and leadership roles in strategy, sales, architecture, software engineering, ecosystem, project and innovation management. Before joining Pure Storage, he served at Quest Global as a Senior Vice President for Automotive Solutions and Technologies where he focused on software-driven initiatives like Software-driven Vehicle (SDV) and as Global Automotive Industry Lead and Chief Technologist at Red Hat, where he shaped the company’s global go-to-market strategy for the automotive and industrial sector. He has also held key positions at BMW Group and worked extensively in IT innovation, architecture, and digital transformation.